MEIC to Host Best in Mobile – Applications & Marketing – at the 2011 Digi Awards
MEIC is proud to announce that it will be hosting the BEST IN MOBILE APPLICATIONS & MARKETING categories of the 2011 Digi Awards. The Digi Awards (formerly the Canadian New Media Awards) are Canada’s premier event to showcase remarkable digital media companies, projects, products and pioneers that are putting Canada at the forefront of the international mediascape.
As host for the BEST IN MOBILE APPLICATIONS and BEST IN MOBILE MARKETING, MEIC will provide a panel of jurors who will review and evaluate all submissions in these two categories. The award for the Best In Mobile Application will go to the most outstanding mobile application demonstrating exceptional functionality, innovation, audience reach and frequency, as well as excellence in the use of the mobile medium. Entries for Best In Mobile Marketing will be judged according to their potential to influence consumer perception and purchasing habits, effective use of the mobile medium, and the extent to which the mobile campaign complements the broader marketing effort.
To participate in the Digi Award, just go on the contest web site (http://www.thedigiawards.com ) The deadline to participate is September 30 2011 and the winners will be announced at the Award ceremony in Toronto on December 6.